Description

Audit of the sales funnel and complete customer path from first touch to purchase

Scope of work:

• analysis of incoming traffic channels and entry points

• review of response time, script efficiency and communication flow

• detection of friction and drop-off stages in CJM

• CRM analysis: lead status transitions, follow-ups, closing logic

• evaluation of conversion rates at each interaction stage

• restructuring of the CJM with conversion-growth triggers

What you receive:

• a redesigned Client Journey Map with 6–12 structured stages

• a comprehensive PDF with analytical conclusions and improvement strategies

• updated message scripts, follow-up templates and reply frameworks

• recommendations for automation to increase conversion without expanding ad spend

Delivery time:
12–20 business days

Outcome for the client:
Lead loss decreases, conversion increases, and clients reach payment faster with fewer touchpoints and less resistance.